NEW THEORY: Multi Channel Marketing For Miami’s Businesses

Image by Gerd Altmann from Pixabay


FOUNDED IN (Year): 2019

FOUNDER’S NAME: Jeffrey Fermin

THE IDEA: What is the problem being solved by your startup / business?:

New Theory puts together and executes multi-channel marketing strategies for companies that are looking to leave a dent in their respective industry.

THE FOUNDER’S STORY: When and how did you come up with the idea for the business?:

Jeffrey Fermin is the former cofounder of Officevibe, has moved to start New Theory, where he collaborates with the internet’s best creatives and uses the same growth tactics that helped companies like Cultured Magazine, Clubhouse, Cartier, and more.

LESSONS TO SHARE: What 3 key products of your startup you’d like to share with aspiring entrepreneurs?:

New Theory is a creative-centric growth marketing agency that helps startups and mid-sized businesses improve their marketing and creative efforts. As a full-service agency, we offer everything from content creation, ad management, and website development. Our production wing has talented photographers and videographers from the Miami-Dade and NY area. The goal is to reinvent the way agencies work with up-and-coming companies.

HQ City: South Miami, Florida, USA

Website URL:

Number of Employees: 1-5